In trying to stay environmentally and socially conscious my aunt found GoodGuide which helps consumers align their personal values with the products they purchase. With GoodGuide you can compare products or see how products are ranked based on environmental, health, and social factors. The higher the ranking in each category, the higher the overall ranking of the product.

On their homepage you can see some common products and the highest and lowest ranking for that product;

You can also search a product and find out what brand name is the highest rated. I did a search for ‘Laundry detergent’ and this is what the GoodGuide recommends!

There is a ton more you can do with this site. Next time you are at home, cleaning the kitchen or just before you go out shopping for clothes hope on the GoodGuide and see if what you can stand by what you buy.